This Privacy Policy describes how The Equity Group, Inc. (“we,” “us,” or “our”) collects, uses, and shares information when you use our website or interact with us. This Privacy Policy applies to all visitors, users, and others who access the website.
Information we collect
When you visit our website, we may collect certain information about your device, including your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the website, we collect information about the individual web pages or products you view, what websites or search terms refer you to, and how you interact with the website.
We collect information using the following technologies:
- “Cookies” are data files placed on your device or computer, often including an anonymous unique identifier. For more information about cookies and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the website and collect data, including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons,” “tags,” and “pixels” are electronic files that record information about how you browse a website.
Additionally, when you make an enquiry or booking through the website, we collect certain information from you, including your name, email address, phone number, and any other information you choose to provide.
How we use your information
We use the information that we collect to:
Communicate with you;
Screen our bookings for potential risk or fraud;
Provide you with information or advertising relating to our products or services;
Improve and optimize our website (for example, by generating analytics about how our customers browse and interact with the website); and
We may provide you with information or advertising relating to our products or services in accordance with your shared preferences.
Sharing your information
We share your information with service providers to help us perform services, monitor usage, and improve the website.
Data retention
When you make an enquiry or booking through the website, we will keep your information for our records unless and until you ask us to delete it.
Changes
We may update this privacy policy occasionally to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
Contact us
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, don’t hesitate to get in touch with us by mail at P.O Box 150, Elm Grove, WI 53122.